Hwasa’s Endorsements

Hwasa has had many endorsements throughout her career with MAMAMOO and as a solo artist.

In 2018, she made her first appearance on I Live Alone and she started a national craze for Gopchang. This craze caused the food to sell out across the country. Later that year, Hwasa became the ambassador for North Face for fashion week. In October, she became the first female model for Lotte Crunky Gold.


2019 was a big year for Hwasa as she received many endorsements. March brought her an endorsement from Gold Peak Tea and in April she became the newest muse for Rarekind, a makeup brand. Hwasa became the new model for Everland Caribbean Bay in June and was featured on the cover of the Qugust issue of Cosmopolitan Korea. In the last quarter of the year, Hwasa teamed up with Vogue magazine and cosmetic company Urban Decay on several of their campaigns. Hwasa also was the newest mosel for Ottogi’s Jjamppong instant noodles.


This year, Hwasa collaborated with Sims 4 for their advertising campaign. She appeared in the February issue of Elle Korea and became the ambassador for sports brand Adidas. In April, Hwasa was chosen as the new muse for Kiss New York became of her charming and sensuous personality. After releasing her first EP, Hwasa teamed up with Alexander Wang for the cover of the August issue of Cosmopolitan Korea.

Hwasa is a stunning queen and her many endorsements over the last few years showcase the different aspects of her personality. Have you seen any of her campaigns?

~ Jordan

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